Listline e-Newsletter 06/21/07

* Gevalia Professional Waiting Rooms
* Craftmatic New Finance Seekers
* AbsoluteROI Higher Education Registrants
* GrabFreeGoods.com
* COBR New Small Businesses With E-mail
* Agriculture Businesses
* Golden Reports System Buyers
* ScottsInfo.Government Index

NEW LISTS

Gevalia Professional Waiting Rooms
Here’s one of many new segments recently added to the Gevalia list group. It targets business-to-business buyers at professional office settings, including doctors and dentists. These 142,836 individuals responded to trial delivery offers for coffee and a free coffeemaker. More than 70% became continuity buyers. The introductory price ranged from $10 to $35 and the overall average sale was $250.
Selections: Quarterly hotline, gender, business, state/SCF/ZIP
Price: $75/M
Contact: Mal Dunn Associates Inc., Alice Benjamin (845-278-1200, ext. 259; [email protected] )

Craftmatic New Finance Seekers
Additional hotline list segments have become available from Craftmatic Organization Inc. One targets 67,203 individuals who requested information about beds in the last three months — who reportedly are seeking new credit. Sources include direct mail (78%) and DRTV (12%).
Selections: Gender, multi-responders, source, state/SCF/ZIP
Price: $85/M
Contact: Direct Media Inc., Maureen Luciano (203-532-2434; [email protected] )

AbsoluteROI Higher Education Registrants
More than 1.3 million individuals who responded to continuing education offers are named. Those listed registered with the One on One Career Institute at esmartliving.com. These consumers sought information about online certificate and degree programs or other career advancement information. Segments are available for postal and telemarketing offers.
Selections: Monthly hotline, age, gender, date of birth, household income, presence of children, state/SCF/ZIP
Price: $86/M (postal file); $150/M (telemarketing file)
Contact: List Bargains Division, Media Source Solutions, Amy Benicewicz (203-746-6640; [email protected] )

GrabFreeGoods.com
Postal addresses are offered for more than 1.8 million consumers have registered at this Web site to receive product samples in return for filling out surveys. A total of 9,204 e-mail addresses are available as well.
Selections: Age, gender, state/SCF/ZIP
Price: $95/M
Contact: American Name Services, Wendy Harwood (801-235-8061; [email protected] )

COBR New Small Businesses With E-mail
This file targets individuals at work who’ve opted-in to receive third-party e-mail solicitations. It reaches 50,000 new businesses started in the last 12 months. Thirty percent of these e-mail addresses belong to women. This file is part of the Combined Operating Bell Registrants database, which tracks new telephone connections. Sources include telephone companies.
Selections: Monthly hotline, ABI number, SIC code, number of employees, state/SCF/ZIP
Price: $375/M
Contact: Walter Karl Inc., Sylvia Hamilton at 845-732-7049 or [email protected]

Agriculture Businesses
High Plains Publishers Inc. has introduced master file identifying 37,107 selected subscribers to High Plains Journal. It reaches wholesalers retailers, manufacturers, distributors, as well as large farming and ranching concerns. Each paid $64 for a subscription.
Selections: Crop/head, state/SCF/ZIP
Price: $135/M
Contact: Mail Marketing Inc., Joann O’Rourke (201-750-3222, ext. 26; [email protected] )

Golden Reports System Buyers
Nearly 10,000 names of entrepreneurial-minded individuals are available from the first quarter. Roughly 65% are men who spent $40 to $100 for reports and other information about how to earn money. Direct mail is the source.
Selections: Gender, state/SCF/ZIP
Price: $150/M
Contact: Macromark Inc., Dave Boyd (845-230-6300, ext. 327; [email protected] )

SPECIALS!

ScottsInfo.Government Index
A $10/M discount off the base price is being offered until Aug. 31 for testing names from this directory. It lists 20,389 Canadian elected officials and public servants. Contact Cornerstone Group of Companies, Victor Chang (416-932-9555, ext. 127; [email protected] )