Advertising agency conglomerate J. Walter Thompson Co., New York, has spun off a new division, Synergy@JWT, that will encompass its direct and online agencies.
The Synergy@JWT division will oversee: ThompsonConnect digital@jwt: Go Direct; JWT Technology; Imagio/JWT and other units.
Synergy @JWT will roll out first in North America and will be headed by president/CEO Russ Fujioka who also serves as chairman of JWT Technology.
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