InfoUSA and Naviant Enter Licensing Agreement

Posted on by Chief Marketer Staff

InfoUSA, Omaha, NB, has signed a long-term licensing agreement with Naviant marketing Solutions Inc.

As part of the agreement, New York-based Naviant will license infoUSA’s DQ13 consumer database to enhance its High Tech Household File of more than 34 million verified active online households, representing 66% of the U.S. online consumer market, the company said in a statement.

DQ13 is infoUSA’s most recently expanded database which includes data selects on consumer location, housing, gender, age, credit, household income and information on credit card and mail order purchases for 250 million consumers and 120 million households.

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