Infographic: How to Use Autoresponders in Email Marketing for Lead Generation and Nurturing

Optify, a provider of digital inbound-marketing software, has produced a helpful infographic titled, “The Autoresponder Assembly Line: Manufacturing Leads for Your Business.” It offers an overview of the best practices for using autoresponders to optimize their lead-generation and lead-nurturing campaigns.

Here are the four steps of using autoresponders:

1)