However you use Twitter, it’s a good idea to follow some of the biggest global brands out there. “Not only will it provide you with the opportunity to keep yourself amused, take advantage of product promotions and enter competitions, but you will also learn how to create better content for your own company’s feed,” writes Keredy Stott, an account director at Punch Communications. For marketers in need of some inspiration or ideas for their own Twitter accounts, here are 10 big brands to follow: Old Spice, Sony Xperia, Skittles, Adidas, PepsiCo, Audioboo, YouTube, Netflix, Red Bull and Starbucks. (Social Media Today)
Network
