Facebook’s apparent intentions of building a killer search engine are well-known by now, but it might just be a ploy at appeasing Wall Street. But let’s say that the social network is serious about launching a full-fledged search engine. If Facebook is serious about this venture, it needs to address the way it serves ads, and confines brands to its commerce and content form. It also needs to examine Google’s sleekness and fast interface, then look at its own ad-cluttered interface. “Facebook has to grow up a bit and get its current advertising offerings right before it will have a better anything.” (Marketing Land)
Network
