Ken Magill, founding editor of iMarketing News, has been named editor-at-large for Direct and Multichannel Merchant effective Aug. 1.
Magill will cover online marketing and related subjects for the magazines and their e-mail newsletters. He will write a personal column as well.
“For years we’ve dreamed of getting Ken Magill on our team,” said Direct editor Ray Schultz. “He’s one of the greatest news hounds ever to hit this business, and has the added advantage of having been a direct marketer himself.”
Magill edited iMarketing News, a newspaper devoted to online marketing, from its inception in 1999 until 2002. It was rolled into DM News in the wake of the dot-com crash. After that he served as an editor and columnist at DM News, leaving in 2003 to become business editor of The New York Sun.
Before beginning work as a direct marketing journalist, Magill co-owned Cigars-in-Stock Supermailer, a DM co-op aimed at delivering advertising from cigar vendors to new retailers. He’s also been a direct marketing copywriter and freelance reporter.
He will work at Primedia Business’s New York office.
Network
