How Wish.com Goes Global in Mobile
Connecting on a global level in mobile means having empathy for your international users’ needs.
MarTech
Let Users Drive Your Website Design: 4 Tips
Knowing exactly what your website users want from your site is the starting point for any successful redesign. Here four ideas to keep in mind when revamping their site.
Mobile Budgets Up, Leadership Teams in Place: Adobe Mobile Maturity Survey
Real advancements are taking hold for mobile marketers, including tactics to measure the effectiveness of mobile and teams to create and publish mobile apps.
Beware the Legal Traps Hiding in Freemium Games
Any tech start-up interested in creating the next Angry Birds or other freemium games, here are some important legal issues to consider before you get started.
10 SEO Tips for Site Redesigns
Here are 10 simple SEO tips to follow to ensure your website stays on page one after you throw the switch on a new site redesign.
Why It’s Critical for Marketers to Embrace Voice in 2017
More and more, consumers are choosing to engage with brands through a virtual assistant, voice search or via a phone call.
Audi Uses VR for a Deep Experiential Dive into the Q5
The promotion, “Sandbox 2.0,” taps cutting-edge virtual reality to highlight the benefits of the Q5 in a way that is appealing to digitally-savvy Millennials.
14 Brands Show Us How to Use Instagram
Takes a few lessons from brands like Califia Farms, the Paris Opera Ballet and Staples to learn actionable tips on how to use Instagram.
PepsiCo Talks About How to be Disruptive
Disruption is a major issue for marketers: how can they and their brands be disruptive and, on the flip side, how can they prevent being disrupted themselves.
3 Ways to Automatically Reduce Customer Churn
Customer churn stands in the way of growing your business. How do you battle it?
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