Son of Gorditas
Picture this perfect promotion. You are working with a major fast food chain to move drinks and a new product, you get to use the most hyped movie of
Consumer Marketing
When Frequent Fighting is Good
Capcom, a leader in the fighting genre of video games, announced a frequent buyers program called Fighter's Edge, in which consumers can earn and collect
CoolSavings Granted Patent
CoolSavings, a leader in Internet couponing, has just received a U.S. patent for its online couponing service designed to protect customer anonymity."The
Direct
Winning Big Snyder Communications Inc., Bethesda, MD, announced that its' wholly-owned subsidiary Blau Marketing won seven Tempo Awards for its work with
Small Soldiers, Big Cars
A special motorsports merchandising program featuring Action Performance Companies, Inc., DreamWorks Consumer Products, and Joe Gibbs Racing have joined
World Wide Wisdom
Do you want to compete effectively on the Internet's expanding $100 billion economy? Do you know what makes a Web business model profitable? Can you harness
Busytown Goes Mobile
HOLLYWOOD Busytown's cast of characters have hit the road to open a 20-city interactive tour that is set to land at malls throughout the East and Midwest.This
Picking a Winner
Winning may not be everything, but trying to win sure is an undeniable force. Everybody loves a winner, because everybody loves to win. That's what keeps
Wake up and Smell the Co-Marketing
Account-specific marketing is stopping traffic in Greenwich Village.It started with Fender Guitars' Christmas radio campaign, the first consumer spots
Agencies: Who’s News
Premium Big Snaps Up Top Boutique Aligning one of the hottest promotion agencies with one of the fastest-growing firms in specialty and premium product
