NEW AND NOTEWORTHY TOOLS
Not Just Skin Deep Jinny Beauty Supply Co., Chicago, is helping marketers get a handle on the ethnic beauty care market with the OTC Ethnic Beauty Supply
Not Just Skin Deep Jinny Beauty Supply Co., Chicago, is helping marketers get a handle on the ethnic beauty care market with the OTC Ethnic Beauty Supply
I know this campaign is old, but I still think it's great. That's how one industry expert apologetically offered his nomination for Best Overall Promotion
Convenience store retailers have spent most of the last 20 years sitting and watching. They've sat around as CPG makers focused first on grocery stores,
The Haunted House sure is getting crowded. Character-based Halloween promos get a few new wrinkles this year with a pair of properties that extend the
Sweepstakes are subject to constantly evolving regulation by federal and state entities. Various attorneys general have successfully sued and settled
Steve Caputo named svp-strategic services at Marden-Kane, Inc., Manhasset, NY. Marketing Drive Worldwide, Wilton, CT, named Chris Barr and Kathryn Benedett
Limited Too, Inc. proved this summer that a little advertising as in nearly none can sometimes go a long way. The Columbus, OH-based apparel retailer
Editor's note: The FBI's investigation into the game scandal at McDonald's and the media debate that followed have heightened awareness about the potential
If you've never been to the United States Tennis Center in Queens, NY, during the two weeks surrounding Labor Day, allow me to set the scene. Some 600,000