Acquisitions
OGILVY SNAPS UP BEN MARKETING Ogilvy & Mather North America, New York City, jumps into the promotion game with the purchase of BEN Marketing Group. BEN
Consumer Marketing
Howdy, Partner
George Leon has been very busy saying no. The senior vp-global promotions at Sony's Columbia Pictures said it twice for each time he said yes to partners
products
Mighty Mini Who doesn't love action figures? The Stevenson Group, Wheat Ridge, CO, is offering its new SMITI promotional sports licensed brand line which
Unemployed in 2002
April 30 I learned something today about conducting an effective job search: to always remember this is my job search and I need to manage it at a pace
Run of the Mills
It's been nearly a year since General Mills closed the biggest takeover in its 74-year history. Once the drawn-out deal with Pillsbury was final, the
Gotcha
Did our lenticular cover grab your attention? We hope so not that you can judge a book (or magazine) by its cover, but we like being flashy once in a
Welcome to the Neighborhood
Sign a mortgage for $250,000 and suddenly $500 for a washer or $30,000 for a car don't seem like such big price tags. That's one reason new homeowners
BACK-END AND BELOW-THE-LINE SERVICES
CASH AND A SMILE Western Union, Denver, is jumping into the incentive game with Corporate GiftGram, a gift check that can be used as an employee reward.
Read Me!
Middle school kids in Boston, Miami, and Tampa take a field trip this fall to see local actors perform the first chapter of Toni Morrison's The Bluest
Asian Delights
Singapore agencies dominated the Promotion Marketing Awards of Asia, with Bates/141 Singapore and its client Asia Pacific Breweries taking top honors
