Digital + Social
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Email
SORBS Blacklist on the Ropes
The proprietor of controversial anti-spam blacklisting concern SORBS, or Spam and Open Relay Blocking System, has posted a note on her site claiming the Australia-based service is likely soon to shut down.
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Email
Experian CheetahMail Opens New Zealand Office
E-mail marketing services provides Experian CheetahMail has opened a new office in New Zealand.
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Email
Stupid Research Watch: Obama’s First 100 Days of Spam!?
Just when it appeared spam-related research findings couldn
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Email
Stupid Marketing Watch: Hurting Two Brands with One E-mail
Add to the list of big-name marketers doing unwise things with e-mail the venerable Smithsonian Magazine, and this time on behalf of a partner, Rosetta Stone.
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Email
Meet the New Slop, Same as the Old Slop
About 20% of permission-based e-mails on average are treated by Internet service providers as spam, according to a new report by deliverability concerns Pivotal Veracity and Goodmail.
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Email
‘From’ Line Gaining Importance: Epsilon
Sixty eight percent of North American respondents to a recent study by Epsilon said the
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Email
Stupid Debate Watch: A Lame Defense of Net Taxes
Joe Weisenthal over at Silicon Alley Insider last week published what superficially would seem to be a reasonably compelling argument for Internet sales taxes
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Email
E-mail Popular, but Disappointing for Some: CMO Survey
Search engine optimization, e-mail, and e-mail newsletter marketing are by far the most popular digital marketing methods among C-level advertising executives, according to a study released last week by Forbes
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Email
Stupid Political Watch: Umm … You’re Welcome … I Guess
Another week, another stupid political e-mail, this time from Montana Governor Brian Schweitzer, chairman of the Democratic Governors Association, thanking me for a donation I never made
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Email
Shorter Subject Lines Rule: MailerMailer
E-mail messages carrying subject lines of 35 characters or fewer significantly outperform those with more than 35 characters, according to a study released yesterday by MailerMailer