Digital + Social

What more can you do for movie goers who already enjoy in-theater table service and a full bar? You can send them an e-mail newsletter. That’s what Brian Schultz, founder of Studio Movie Grill, started doing five years ago.

Illinois state Rep. Jack Franks decided at the last minute to shelve a bill that would have established a so-called child-protection do-not e-mail registry in that state.

AOL’s announcement that it would begin implementing Goodmail’s CertifiedEmail program and phasing out its enhanced whitelist is being denounced by at least one top industry executive as a cynical attempt to get more money out of non-spamming marketers.

Illinois state Rep. Jack Franks decided at the last minute to shelve a bill that would have established a so-called child-protection do-not e-mail registry in that state, Magilla Marketing has learned.

After an estimated 50 or 60 calls to his office and the office of Illinois Attorney General Lisa Madigan, Franks became convinced his bill was flawed enough that it shouldn

Any direct marketer worth having a martini with will tell you that fear and greed are the two most powerful selling emotions.

But what about pain? Does pain sell?

Peter Ostrow, vice president of business development for MarketOne International, sure thinks so

AOL

Jerry Hodgen of JupiterMedia

A state appeals court last week ruled that even spam from out of state can violate Maryland law.

Montgomery County Court of Appeals Judge Sally D. Adkins overturned a lower court ruling that Maryland

America Online has won a $5.6-million award against a Minnesota man who sent billions of spam e-mails in 2003 selling everything from Viagra to online college degrees.

If there were a journalism award for the year