Generation Y marketer Alloy Inc. reported total revenues of $105.8 million for the third quarter ended Oct. 31, a 13% increase compared with $93.2 million for the same period of fiscal 2002.
The New York-based company attributed the increase to its acquisition of Delia’s Corp. during the quarter, which offset a decline in revenue for Alloy’s catalog titles.
Third fiscal quarter gross profit increased to $53.3 million, or 50.4% of revenues, compared with $45.5 million, or 48.8% of revenues, for the comparable period last year, largely as a result of the overall increase in revenues.
Net loss for the third quarter of fiscal 2003 was $6.8 million, compared with net income of $11.6 million for last fiscal year’s third quarter.
At the end of the quarter, with the acquisition of Delia’s, the company’s database of names totaled over 25 million, including 8 million previous buyers.
Total revenues for the nine months ended Oct. 31 increased 31% to $255.7 million compared with $195.6 million for the first nine months of 2002. Gross profit for the nine month period increased to $124.1 million, or 48.5% of revenues, compared with $102.2 million, or 52.3% of revenues, for the comparable period in fiscal 2002. Net loss for the nine months was $7.5 million, compared with net income of $15.2 million for the nine months ended Oct. 31, 2002.
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