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YouTube’s New Updates: What You Need to Know
YouTube has been releasing updates over the last few months and this week it shared a number of changes important to marketers.
YouTube has been releasing updates over the last few months and this week it shared a number of changes important to marketers.
As the official delivery partner for Taylor Swift’s new album “Reputation,” UPS has activated a consumer experience to engage the legions of Swifties.
At the Hershey Innovation Center, work is underway to combat lost impulse sales as consumers move to self-checkout.
Snapchat and gamification turn stagnant bottles of Pepsi and packages of Frito-Lay snacks into an entertaining sweepstakes.
These insights from marketers cross viral share, customer voice and the user journey.
Last week, Nestlé Waters launched a explainer video for Pure Life. These videos have a positive impact on conversion rates, sales and information retention.
Catch up on the most widely read articles from July.
Education-based marketing, like Nestlé is undertaking, is a strategy that holds value and earns consumer’s trust and loyalty.
Is the 6-second ad the new "it" marketing tool? YouTube, Fox and Facebook think so and creatives show them how to do it.
During a night out, Uber passengers need only click on an app to make a Taco Bell run and Taco Mode will satisfy the munchies.