Jack in the Box, Inc. is out with a new instant-win game targeting fast food eaters and their desire to win cool prizes. Consumers can win a Kawasaki motorcycle or other prizes in the Win Jack's Stuff instant-win game The Win Jack's Stuff game offers ...
Coca-Cola North America and Toyota Motor Sales USA will break a sweat as title sponsors of upcoming fitness events. The soft drink company is adding a marathon to its portfolio, and the automaker is taking on a triathlon. Coca-Cola's new zero-calorie ...
Heineken is set to launch its Music for Life promotion tying to numerous partners with an instant-win game and sweepstakes. Heineken has joined with Rolling Stone magazine, Sirius Satellite Radio, RealNetworks' Rapsody and Ticketmaster. The promotion ...
Thanks to the popularity of its U.S. sweepstakes, U.K.-based software maker Oracle has launched a version of the promotion to allow developers from select countries in Europe and Africa to participate. The winners of the Oracle Space Sweepstakes will ...
Miller Brewing Co. this summer will run a concert series and sweepstakes targeting urban men for its MGD brand. The Flavor to Savor campaign centers on a series of urban-music concerts that MGD will host in five to eight markets this summer. A ...
Staples is the latest brand to appear in a product placement deal on NBC's smash reality show The Apprentice. The episode, which airs tonight at 9, tasks Apprentice candidates with inventing a new office product for Staples that will help make desk ...
Online game publisher WildTangent has signed on as the latest company to integrate ads into its gaming network. The effort is part of a new partnership with 24/7 Real Media. Under the agreement, the Redmond, WA-based publisher will implement ...
Calling all teenaged moviemakers. The WAM! Channel has extended the entry deadline for its Teen Video Contest: Superheroes to give aspiring directors more time to develop short movie submissions. The contest, which launched in November, invites ...
To raise awareness and celebrate the 2005 NBA Playoffs beginning this weekend, a bevy of NBA legends will launch a tour today in New York City. The players kick off the 2005 NBA Legends Tour: Destination Finals include Julius Erving, Kareem ...
Cingular Wireless and the WB Network have teamed up to give consumers a shot at a director's role. Under a new promotion, One Tree Hill fans can choose the ending of an upcoming episode via text messaging. Growing in popularity, fans can decide ...
