Consumer Direct to Acquire Las Vegas Mortgage

Consumer Direct of America will acquire Lending Services Corp. for an undisclosed amount of cash and stock.

The transaction is to include all operating aspects of Las Vegas-based Lending Services including its Las Vegas Mortgage subsidiary and five net branch offices.

“Our ability to direct market this sector should create a great growth opportunity for the both of us,” Consumer Direct president Michael Barron said in a statement. “We have targeted June 6 as the launch date to go live with our call centers.”

Direct-marketing oriented bank Consumer Direct of America is based in Santa Ana, CA.