Hotel chain Country Inns & Suites by Carlson woos families with a summer promo tied to Lemony Snicket's A Series of Unfortunate Events. The tongue-in-cheek children's books are the inspiration for Country Inns' Summer Family BookBreak Package. Families ...
While the world's best athletes will converge upon Athens this summer in search of Olympic glory, feline fanatics from across the United States will be competing to be America's Top Cat Lover. And instead of trying to run the fastest, jump the farthest ...
Bringing memories of childhood fun to hard working adults this summer, restaurant and entertainment complex operator Dave & Buster's has embarked on a nationwide mobile marketing tour. The tour began in May and runs throughout the summer as it seeks out ...
Despite controversy over fast food contributing to rising obesity, hamburger chain Krystal is holding its first-ever world hamburger-eating championship this fall. Billed as the Krystal Square Off, the 11-event hamburger-eating circuit will run ...
Forget eating bugs, running obstacle courses and forming alliances. To be a catalog survivor you need to increase profitability, decrease back orders
Discovery HD Theater today kicks off its first-ever national consumer promotion, The HD Father's Day Sweepstakes. The sweeps aims to raise awareness and generate excitement for high-definition television during the busy retail season surrounding ...
Most catalogers have long used source codes to determine the success of the lists they've rented. Codes indicating the source of the recipient are printed
The fizzy soft drink has been around since 1904, when a Toronto pharmacist struck gold after perfecting his formula for Canada Dry Pale Ginger Ale. Now,
It doesn't take a genius to figure out who a merchant's best customers are: They're the ones who shop most frequently and spend the most, of course.
If you're like most catalogers, you do a great job of obtaining information about your customers often down to the smallest detail of each order. But
