Chief Marketer Listline Aug. 19
Lists featured this week include Countryside Publications and Creative Kidstuff.
Lists featured this week include Countryside Publications and Creative Kidstuff.
Nissan and The Marketing Store Worldwide have carefully polished Nissan’s largest annual service marketing event to continually improve its performance.
J.C. Penney has a new CMO, Debra Berman, who will try to right this listing ship.
A grand opening event helped Wake Forest Baptist Medical Center create buzz for a new biotech research laboratory and build brand with established and potential donors.
New lists from Chief Marketer and NextMark include Love of Crochet, Mindful and The Nation.
Lists featured this week from Chief Marketer and NextMark include Worship Leader and The Daily Witness.
Check out these interviews with featured B2B LeadsCon presenters.
Here's five ways to create online sweepstakes that are beneficial to both the brand and the consumer.
The CMA recently released a white paper exploring the current shopper atmosphere and its implications on the retailer and the manufacturer.
With virtually every phone now equipped with a GPS, and users comfortable sharing their location, here's two innovative ways to use geo-fences at events.