5 Content Marketing Myths to Bust in 2018
There is a lot of misinformation that creates unrealistic expectations around content marketing and prevents many businesses from succeeding. Don’t let these five myths slow you down.
There is a lot of misinformation that creates unrealistic expectations around content marketing and prevents many businesses from succeeding. Don’t let these five myths slow you down.
From AI to hyper-personalization to voice-optimized content, 2018 will be the year that marketing strategies and tactics elevate to new levels.
Feeling nostalgic? From product reintroductions to marketing campaigns, marketers are vying for our affection of happy memories with nostalgia marketing.
Here are three ways to make use of lateral thinking in increasing your B2B lead gen in the new year.
Despite the fleeting presence of holiday shoppers, there is a major opportunity to turn those one-off shoppers into long-term loyal customers.
Simply put, businesses can’t afford to continue siloing their sales, marketing and support efforts. Here's what you need to know.
It's a busy time of year, so we have collected the top articles for you to catch up on.
Don't let holiday shoppers go astray. To maintain customer loyalty, here three tips for retailers to apply today.
Ken Krasnow, VP omnichannel marketing, Henkel N.A., will share his expertise and insights during Chief Marketer’s virtual conference “5 Marketing Trends to Bet On in 2018.”
A great headline and a striking font contribute quite a lot to the effectiveness of marketing creative. But there are other, more subtle design elements that can be just as impactful—including these six essential ones.