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Pizza Hut Calls Blockbuster Plays for New NFL Partnership
Among a series of activations, Pizza Hut has drafted an NFL superstar as ambassador for the "Doorbell Dance" video campaign and sweepstakes.
Among a series of activations, Pizza Hut has drafted an NFL superstar as ambassador for the "Doorbell Dance" video campaign and sweepstakes.
Building a brand community doesn’t have to be daunting: Engage with, nurture and capitalize on the behavior that may already accompany your product or service.
The playable record features a core of cereal, topped with layers of milk and dark chocolate all pressed into a 3D-printed mold to create playable grooves.
One-of-a-kind brands appeal to customers, and brands become one of a kind by differentiating themselves from the competitive clutter through sharp brand strategies.
Brand recognition and awareness play a huge part in building credibility with customers and helping the sales team close a deal.
Jennifer Utz Ilecki, VP, buzz marketing & partnerships, Marriott International, shares how it's all going to shake out.
Connor Blakley, the 17 year-old entrepreneur who founded youth marketing agency YouthLogic, truly knows how to capture the attention of Gen Z. He offers 10 tips.
Audit and tax advisory firm Grant Thornton is leveraging a partnership with the PGA in a new TV spot featuring pro golfer Rickie Fowler.
Trends come and go, but meaningful customer relationships stand the test of time. Here's how you can reach your customers through thick or thin.
Target is testing a voice-activated coupon as a way to encourage people to start using Google Assistant to shop at Target.