A Bite of BK’s Nightmare King Burger and Aliens May Chase You Through Your Dreams
Can a burger give you nightmares? Burger King says Yes!—particularly one that comes with a ghoulish green bun and fillings that would make anyone howl in the night.
Can a burger give you nightmares? Burger King says Yes!—particularly one that comes with a ghoulish green bun and fillings that would make anyone howl in the night.
To be effective, marketers must be able to gain the right insights from their data, and connect those insights to the buyer.
Back in 2016, Facebook admitted that it had inflated numbers, but the plaintiffs claim it was inflating the numbers long before that.
Marketing blunders can turn brands red-faced, like this one from Coca-Cola.
Lisa Kahn, director of global experiential marketing and partnerships at American Express, takes us behind the scenes at the American Express Experience.
A strategy must be in place to leverage the large amounts of big data collected from analytics and business intelligence applications. One solution is to tap into the power of natural language generation.
Check out these tips to write with impact to create irresistible content and bolster click-through rates and brand loyalty.
POM Wonderful's "Worry Monsters" play on the insight that people often jumpstart healthy habits once they think they might be sick.
A new study looks at how micro-influencers think about brand collaborations, content creation and overall social media use.
Brand spending on influencer marketing is projected to reach $101 billion by 2020. With all those dollars going to influencer marketing, brand safety is a top priority.