Channel | Email

Ten years ago this month, Seth Godin published what many marketers at the time considered to be one of the most cockamamie books they had ever read

Folks, I

In an unusual move, Ford Motor Company last week put out a statement debunking a spam e-mail that has apparently been making the rounds

Less than a month after reappearing as eAppendersWeb.com, EmailAppenders has seemingly disappeared again

Data security firm BakBone Software yesterday announced it is acquiring e-mail marketing software and infrastructure provider ColdSpark in a deal worth $15.9 million.

A Los Angeles court has thrown out a $45 million lawsuit against ad firm ValueClick and its subsidiaries, agreeing that the action filed under California state law was preempted by the Can Spam Act

At least four e-mail appending and list-sales firms are claiming or have claimed the Houston P.O. box as their U.S. headquarters

Add to the list of marketers unwisely sending customers e-mail marketing messages without permission Canine Fence, makers of the original Invisible Fence

An utterly confused article about Nigerian 419 fraud that ran in Barron

EmailAppenders—the controversial data seller that several marketers have accused of ripping them off in bad e-mail deals—has reappeared with a new Web site and a new name