Channel | Email

A graphic artist for a co-op advertising firm apparently had a really bad day recently and it showed up in an ALT tag in one of his or her company mailings.

As much as marketers complain about Spamhaus, most experts believe the anti-spam e-mail blacklist maintainer has done far more good for the e-mail ecosystem

Sure, these days everyone and their grandma literally, their grandma is creating a Facebook page to keep up with their peeps. Indeed, a year ago, member

StrongMail Systems, Inc., has made two key appointments within its strategic services practice.

Thirty two percent of marketers either rarely or never track the performance of their e-mail names by source, according to a recent study by e-mail marketing software-on-demand provider ExactTarget

Yet another questionable firm touting e-mail lists has emerged and evidence indicates it may be related to EmailAppenders, a firm several marketers have accused of ripping them off

Recently, I received an e-mail from New York Senator Kirsten Gillibrand, the woman who took Hillary Clinton

A new study has taken a look at the best ways to grow e-mail subscriber files, but one worrisome finding is that 33% of all e-mail marketers don

Direct mail spending will drop 39% during the next five years from $49.7 billion in 2008 to $29.8 billion in 2013, according to a study released yesterday by Borrell Associates

Ford Motor Co. is warning customers that e-mails purporting to come from its marketing team and offering to sell 2010 models of the Fusion Hybrid for almost half the sticker price are a hoax tied to the federal bailout of the auto industry