What Spitzer’s Datran Media Shakedown Means to You
Last week
Last week
An eye-popping 39% of business-to-business marketers have no formal permission practices in place for collecting e-mail addresses, according to a study conducted recently by Magilla Marketing
Technology investor Esther Dyson is reportedly furious with the folks over at DearAOL.com for selectively quoting an op-ed she wrote in the March 17 New York Times supporting AOL
California State Sen. Dean Florez announced last week he is drafting legislation against AOL
Average e-mail open and click-through rates are higher in Canada than in the U.S., if two studies that came out last week are to be taken at face value.
David Chien, a Houston-based installation artist, has created a series of works for viewing online called Spamgraffiti.
E-mail open rates declined 16.5% in 2005 while click-through rates, or number of times someone clicked on a link in the e-mail, remained steady, according to e-mail service provider ExactTarget.
Where do African American entrepreneurs turn for business advice? Many are now going to www.izania.com, a Web site that in one year has experienced a 400% growth in traffic. And many are reading the weekly Izania e-mail newsletter.
Want people to subscribe to your e-mail newsletter? Then don’t put up data collection obstacles by asking too many questions.
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