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Reaching Millennials With Email Marketing
Just as brands are finally getting a grip on how to navigate the new social landscape to engage their target audiences, there’s another channel that’s turning younger Millennials’ heads—email.
Just as brands are finally getting a grip on how to navigate the new social landscape to engage their target audiences, there’s another channel that’s turning younger Millennials’ heads—email.
Lists featured this week include email files from Pet Industry Professionals Magazine Subscribers and Reader's Digest.
Aaron Ormond, manager, customer lifecycle management, Harley-Davidson, shares case studies—and results—on how it successfully markets during peak seasons.
A loyal fan base and targeted data analysis helps the Boston Celtics build relationships with season ticket holders
Lists featured this week include J&P Cycles PIP and and NY NOW.
Lists featured this week include American Iron Magazine and MADRE.
The sought after power of combining direct mail and digital marketing can be enhanced with personalized URLs.
Lists featured this week include American Association of University Women Donors and Stirista.
Canada’s new anti-spam regulations have created some misconceptions about what kinds of emails marketers can send to potential clients and consumers north of the border.
Let’s examine four critical success factors for omnichannel marketing, as well as a blueprint for building a workable strategy.