Channel | Direct Marketing | Print

Carolyn Woodruff is a longtime player in the industry who believes no matter what the state of the economy, there's always opportunity

Catalog retailer Coldwater Creek generated $1.02 billion during its fiscal 2008, down from $1.15 billion in fiscal 2007. The company’s net loss widened from $2.5 million a year ago to just under $26 million. With "The Analyst's Take".

BB Direct has launched

Orchard Brands has renewed a contract with R.R. Donnelley & Sons Co.

The Direct Marketing Association let 26 staff members go on Tuesday, approximately 19% of its headcount. The layoffs, which follow a 21-person cut last October, bring the organization

Harte-Hanks generated $1.08 billion in revenue during 2008, down from $1.16 billion in 2007. The company reported $64.1 million in net income, down from $73.7 million a year earlier. The Bean Counter's Take examines shifts in the company's fortunes.

Upscale canine products marketer FetchDog

J. Crew Group Inc. has eliminated 95 positions and is trimming catalog circulation. Coverage and The Analyst's Take follow.

Direct mail

Cathy Lang of Aspen Marketing Services offers guidelines on creating high tech direct mail campaigns. Tips include using predictive analytics and distinquising yourself from the competition.