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Decline in Advertising Spend, Changes in Consumer Purchase Behavior Amidst COVID-19 Pandemic
Marketers are managing their expenses in this new coronavirus-impacted economy. Ad spend is down, and consumers are shifting purchase behaviors.
Marketers are managing their expenses in this new coronavirus-impacted economy. Ad spend is down, and consumers are shifting purchase behaviors.
Our monthly analysis of the world’s top brands and the marketing moves that are setting them apart.
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A look at analysis and surveys from Nielsen, Disqo and Pattern89 related to consumer behavioral shifts during the crisis.
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