Channel | Acquisition

Thrifty Giving Away Daily Prizes

|  by Chief Marketer Staff

Thrifty Car Rental has launched an online sweepstakes with 85 daily prizes of a free weekly car rental in the U.S. Winners will be randomly drawn daily from among all entries received by 5 p.m. CDT that day, and non-winning entries remain eligible for ...

Search on for Powerpuff Girls Model

|  by Chief Marketer Staff

Cartoon Network is seeking real-life girls to represent The Powerpuff Girls in its new print and on-air campaigns. Girls ages six to 16 can enter Cartoon Network's Style Heroes Model Search now through Aug. 11. Entry forms are downloadable at ...

Loews Cineplex Presents Jingle Contest

|  by Chief Marketer Staff

As part of their centennial celebration, taking place throughout the year, Loews Cineplex Entertainment is searching for the Ultimate Film Fan. As part of the search, the program will feature a national sweeps, local market events and a jingle contest ...

Build-A-Bear At Bat for the Mets

|  by Chief Marketer Staff

Build-A-Bear Workshop is partnering with the New York Mets for various special events including player appearances, a pre-game clinic, guest sweepstakes and a special teddy bear giveaway at Shea Stadium. As part of the baseball promotion, 12 ...

Country Inns Host Lemony Snicket Giveaway

|  by Chief Marketer Staff

Hotel chain Country Inns & Suites by Carlson woos families with a summer promo tied to Lemony Snicket's A Series of Unfortunate Events. The tongue-in-cheek children's books are the inspiration for Country Inns' Summer Family BookBreak Package. Families ...

Cat Lovers Go For Gold

|  by Chief Marketer Staff

While the world's best athletes will converge upon Athens this summer in search of Olympic glory, feline fanatics from across the United States will be competing to be America's Top Cat Lover. And instead of trying to run the fastest, jump the farthest ...

Dave & Buster’s Embarks on Mobile Tour

|  by Chief Marketer Staff

Bringing memories of childhood fun to hard working adults this summer, restaurant and entertainment complex operator Dave & Buster's has embarked on a nationwide mobile marketing tour. The tour began in May and runs throughout the summer as it seeks out ...

Striking Gold

|  by Chief Marketer Staff

The fizzy soft drink has been around since 1904, when a Toronto pharmacist struck gold after perfecting his formula for Canada Dry Pale Ginger Ale. Now,

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.

	
        

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