Direct Marketing | Print
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Direct Marketing | Print
Meet the Broker: Tracy Olley
Today we meet Tracy Olley, who does list brokerage for nonprofit organizations and companies in Canada and the U.S. She telecommutes from her home office in British Columbia for New Jersey-based Information Refinery Inc.
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Direct Marketing | Print
USPS Unveils New Mail Standard Proposals
The U.S. Postal Service in a Federal Register notice Wednesday modified its original proposals for new mailing rules that will take effect with the next rate increase this spring.
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Direct Marketing | Print
Connecticut Agency Recommends Child No E-mail Registry
Despite repeated warnings from the Federal Trade Commission that so-called child-protection do-not-e-mail registries are dangerous, a Connecticut agency has recommended the state implement one.
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Direct Marketing | Print
Phisher Faces 101 Years in First Can-Spam Conviction
A California man has been convicted by a jury in Los Angeles for sending thousands of e-mails to AOL subscribers that looked like they were from the Internet service provider’s billing department and prompted the customers to send personal and credit card information.
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Direct Marketing | Print
SheerVision Losses Grow
SheerVision Inc., an online marketer of surgical loupes and light systems, posted a net loss of $325,768 for the first quarter, compared to a net loss of $131,102 in hr prior-year.
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Direct Marketing | Print
Site Offers An Economical Option for Bridal Necessities
“I do” often translates into “I spend
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Direct Marketing | Print
Concrete Repair Firm Uses Web Product Merchandising
Bob Kodner, CEO of a foundation repair franchising company, had an epiphany five years ago as he was sitting in traffic. The slogan “a dry crack is a happy crack” popped into his head, and he knew he had marketing gold.
Today, The Crack Team has parlayed that slogan into a Web site selling t-shirts and other paraphernalia that accounts for over 10% of the St Louis-based company’s business.
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Direct Marketing | Print
Five New Year’s Marketing Resolutions
So, how was your 2006? Meet your sales projections? How about profits? Did you hit your target, blow it away or
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Direct Marketing | Print
Tips and Teasers
Software for Websites has just released FormXP 2007, software that allows site builders and administrators to design and build their own custom forms.
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Direct Marketing | Print
Study Gives Insight Into Direct Mail/E-mail Consumption
Eighty-five percent of women between the ages of 25 and 44 read “snail mail” direct marketing pieces, while 53% of women in the same age bracket who have access to e-mail read e-mail marketing messages, according to new data from the Verttis Communications Customer Focus 2007 survey.