Direct Marketing | Print
-
-
Direct Marketing | Print
Spiegel Gets a New Owner
Spiegel Brands, Inc., perhaps best known for its Spiegel catalog that helped dress fashionable women for decades, has a new owner, Signature Styles, LLC, a newly-formed company controlled by investment funds managed by Patriarch Partners, LLC.
-
Direct Marketing | Print
Direct-to-Consumer: Can Manufacturers Leapfrog Retailers?
The increase of direct-to-consumer marketing by manufacturers means that retailers cannot be complacent because the consumer will be looking for the best deal.
-
Direct Marketing | Print
Meet the Broker: Nancy Reiser
Today we meet Nancy Reiser, vice president at the Millard Group Inc. Before joining Millard a little over five years ago, she had a long career in cataloging, including eight and a half years at Brylane (now Redcats) where she helped launch the company’s kitchen catalog and its entry into online and e-mail marketing.
-
Direct Marketing | Print
Live From DM Days 2009: Tips From a Direct Mail Master
Say one thing for David Avrick: His ideas on direct mail are backed up by 40 years of tough experience.
Take his belief that -
Direct Marketing | Print
Williams-Sonoma Details Catalog Circ, DM Revenue Drops
What was behind the first-quarter drop in Williams-Sonoma
-
Direct Marketing | Print
Casual Male Cuts Prospecting Spending
Casual Male Retail Group Inc. has chopped $13 million out of its anticipated marketing spending for 2009, president and CEO David A. Levin said last week during an earnings call.
-
Direct Marketing | Print
Mail Stream: June 16
The Cornell Lab of Ornithology is offering a $15 introductory membership. Black Enterprise magazine has lowered its hard-offer subscription price. And ROAR, which rescues animals on native American reservations, is offerings
-
Direct Marketing | Print
E-mail Spending to Hit $2B by 2014: Forrester
E-mail marketing spending will grow from $1.2 billion in 2009 to $2 billion by 2014, according to a forecast released this week by Forrester Research
-
Direct Marketing | Print
Donnelley Awarded Duluth Trading Contract
Donnelley Marketing, a division of infoGroup, announced last week it has been awarded the list processing contract for Duluth Trading Company