Direct Marketing | Print
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Direct Marketing | Print
Valassis Shifts RedPlum Promotions To Mail
Valassis will distribute its RedPlum offerings to Los Angeles Times readers via the mail beginning Aug. 24.
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Direct Marketing | Print
Credit Card Mailing Drop Slows
The 349.1 million credit card solicitations mailed during second quarter 2009 represent a 67% drop from second quarter 2008. More, along with The Historian’s Take, follows.
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Direct Marketing | Print
Mail Stream: August 17
Fossil Celebrates 25th Anniversary with Vintage Revival
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Direct Marketing | Print
Direct Channel Stronger For Urban Outfitters
Multi-brand marketer Urban Outfitters saw its net sales rise from $454.3 million during second-quarter 2008 to $458.6 million during second quarter 2009. More, along with The Historian’s Take, follows.
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Direct Marketing | Print
Direct A Bright Spot In Nordstrom’s Second Quarter
Retailer Nordstrom racked up $2.15 billion in sales during second-quarter 2009, a drop from the $2.29 billion it pulled in during second quarter 2008. More, along with The Eavesdropper’s Take, follows.
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Direct Marketing | Print
J. Crew Names Sukhinder Singh Cassidy To Board
J. Crew Group, Inc. has appointed Sukhinder Singh Cassidy to its board of directors.
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Direct Marketing | Print
Postal Service Offers First-Class Postage Sale
The U.S. Postal Service will conduct a reduced-postage-rate test for high-volume first-class mailers. The discount program, which is similar to its summer sale for standard class mail, will go into effect on Oct. 1 and expire on Dec. 31.
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Direct Marketing | Print
Meet the Broker: Katherine Sharma
Today we meet Katherine Sharma, director of new business development at Acculists USA in Ventura, CA, where she’s been since the end of 2006.
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Direct Marketing | Print
Direct Sales Least Weak Among Nautilus’s Units
“Least weak” may be damning with faint praise, but for exercise and fitness marketer Nautilus Inc., the cross-training sneaker fits.