Another week's worth of seasonal emails has decked my inbox. Here's a holiday sampler. (For my first round of holiday 2011 emails, click here.) Victoria's Secret proclaimed that they had "6 Gifts on Every Supermodel's List" in a subject line. I ...
Did you see the hordes out in stores and shopping malls last Saturday opening up their Amazon Price Check apps and aiming their smartphones at the barcodes on that rice cooker for cousin Nellie and the velvet smoking jacket for Uncle Phil? Well, no, ...
I like gift cards, just not as a staple on my Christmas shopping list. Call me old-fashioned, but I prefer to spend time thinking about what the friends and family members on my list would really like and then shopping for the ideal gift. Maybe the ...
Below were my 2011 marketing predictions. Let's journey together and see if my crystal ball needs cleaning: I can
Is red the new white? Or is white the new Coke? Or is it really Diet Coke, but in disguise? Well, if you
A recent study from Indiana University said that overall charitable giving is inching back up but it may take quite a while to get back to the levels it reached before the economy went bad. This figure refers to all types of giving, including ...
The Boston Red Sox hired a new manager yesterday, Bobby Valentine, of Stamford, CT. This should be of little or no news on a marketing blog, and yet, it is news. Simply because it's Bobby V. I mentioned Valentine's hometown of Stamford. In reality, ...
Earlier this month, in a bid to become kids
The New York Rangers continued the latest trend for teams participating in the NHL's outdoor showcase, the Winter Classic. (OK, technically that's the 2012 Bridgestone Winter Classic, but I'm just not particular...and I sense a whole "occupy" thing ...
The late Steve Jobs certainly impacted many people during his illustrious life while leading the mobile commerce revolution. What we didn't know was that Jobs also often became a working part of the operations and fulfillment segment of his company. ...
