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Social Networking Sites Faring Well
American males and females between the ages of 17 and 25 agree on one thing: Facebook is engaging. The social networking site was noted as the number one site among both groups, but was more popular among females.
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AOL Goes Latino
In its latest transitional move, AOL made its Spanish language portal available to Web users at no cost. The portal, called AOL Latino, was only available to subscribers who paid up to $26 per month for the service up until Monday.
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Agencies
Heinz Lends 200 Million Labels to Trivial Pursuit
Heinz Ketchup is taking diners back to the 80’s with a Trivial Pursuit sweepstakes that starts out in restaurants and ends up online
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Agencies
Pontiac Contest Seeks Band for New Year’s Eve
Thanks to Pontiac, an undiscovered band will take to the stage in Times Square on New Year’s Eve. Under its biggest music promotion to date, Pontiac is
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Agencies
Hostess, Applebee’s, Keebler Shine with Holiday DVD Promotions
Big-name brands are boosting the holiday spirit with rebate offers tied to Classic Media’s re-release of animated Christmas DVDs, including Rudolph the Red-Nosed Reindeer, Santa Claus is Comin’ To Town, Frosty the Snowman, The Legend of Frosty the Snowman, Mr. Magoo’s Christmas Carol and Cricket on the Hearth.
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Security Fears Were a Big Downer for 2006
According to the research firm Gartner, e-commerce lost almost $2 billion in 2006 thanks to security concerns that consumers feel when they shop online. About half of this figure ($913 million) was due to consumers who avoided…
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E-Commerce Sees Big Black Friday
According to numbers released by comScore, spending on online retail sites soared high on Black Friday this year, seeing 42% growth over last year’s post-Thanksgiving shopping frenzy.
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TV Suffers at the Growing Hands of Online Video
According to a study carried out by ICM, a market research company based in the U.K., and commissioned by the BCC, online video sites are taking away from the time people spend watching their television screens. Though this…
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Google Still Hogs Search Share
Google is still the king of search, no matter who you listen to. According to figures released by Nielsen//NetRatings, more than 3 billion searches were conducted on Google in October, which was about 49.6% of the total search…
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What’s Your Payout? That Depends…
Time and time again I’m asked: “What is the most challenging part of working with Affiliates?” Here is some feedback and insight for those on both the Affiliate and Affiliate management sides. To begin, here’s a phrase we’re all familiar with:…
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