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The Performance Marketing Divide
Last night, we came across a blog that, for lack of a better description, could be the exact opposite of our own publication. We’ve been called many things, but motivating has yet to make that list. People are curious…
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When Writers Strike
If asked to name a union, I imagine many would gravitate towards one of the larger, albeit waining ones, the United Auto Workers. Name the last time that they went on strike, and unless you actively follow or have some…
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iLegal – FTC Offers Tutorial for Businesses on Protecting Personal Information
Protecting the personal information of customers, clients, and employees is always good business practice, but often the expertise on how to do it is not available within small to midsize organizations.
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Online TV Video Content Enhances Experience
According to a recent report released by Horowitz Associates, 61% of high-speed Internet users watch or download online video content at least once a week, while 86% do so once every month. Last year, these numbers were 45% and 71%, respectively.
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Peer Reviews Influence Consumer Behavior
Though there are many factors that influence online browsers to make purchases, fellow users’ reviews seem to be very important.
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Women More Likely to Buy on Impulse Online
A recent survey conducted by GSI Commerce shows that 55% of women between the ages of 45-54 make impulse buys online, compared to 38% of men in the same age range.
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Yahoo Trumps Google
According to comScore World Metrix, Yahoo! finished above Google to be hailed as the top Japanese online property in October 2007, in terms of unique visitors.
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Market Leverage Launches Industry’s First Online Affiliate Marketing Videos
Market Leverage is first in the industry to produce weekly affiliate marketing videos to better communicate with its publishers.
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Adknowledge Acquires Cubics, Inc.
Adknowledge announced today it has acquired Cubics, Inc., the first online advertising network created to focus on the Facebook developer community.
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Ybrant to Acquire Oridian
This Acquisition to Enhance Ybrant’s Global Footprint
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