Few areas have shown the growth or the robustness that lead generation has. Rising from not just relative obscurity but the dregs of credibility, the model and those in the space have shown they belong in front and among the top tier of…

One of the more interesting consequences of today’s information society is not just the abundance of information, but the potential permanence of it. I remember companies advertising for browser cleaning products. Before today’s registry cleaning…

Sara Lee Food & Beverage this week begins its first-ever umbrella campaign for its deli, bakery and dessert lines, introducing the theme “The Joy of Eating.”

In a show of fan appreciation, the San Diego Chargers will give 5,000 Chargers season ticket holders a customized digital gift card in the form of a CD to redeem on the Chargers’ online team store during the upcoming season.

Nestlé USA is running an on-pack and online instant-win game dangling a $1 million prize.

According to a Hitwise blog post last week, Web traffic to del.icio.us has more than doubled since the social bookmarking site was purchased by Yahoo in December of 2005.

Online marketing firm eROI recently reported that open and click-through rates for marketing e-mails in the U.S. were highest on Saturdays for the second quarter of 2006. This finding breaks the trend from prior quarters.

Aptimus, Inc. (NASDAQ: APTM) today announced a relationship with AOL to place targeted performance-based advertising in transactional areas of the AOL network of leading Web brands.

Don’t look now, but there are 1,300+ Internet Protocol TV (IPTV) channels available free of charge on the Internet. And to think that back in the 1980s some thought cable TV was content overload, with its forty some-odd channels

Last issue you may recall reading “A Tale of Two Duplicities.” Now you can enjoy the third and final saga in this trilogy of Internet shenanigans!