According to a survey from Prosper Mobile Insights, nearly 53 percent of smartphone owners said they use their smartphones for all the functions and that “it’s my life.” Nearly a third said they use their smartphone’s basic functions and some apps. More than half of respondents also said they prefer…

A study from Yahoo and Universal McCann (UM) looked at the new dynamics in the path to purchase so marketers can better utilize digital media to engage shoppers. “The Long and Winding Road: Gamesmanship of Shopping” found that the growing array of online tools available to consumers have made them…

A new study from Shop.org, comScore and Social Shopping Labs looked at how shoppers interact with retailers through social networks and found that retailers can use social media not only to build their brands, but to make money as well. The study also found that while a majority of consumers have…

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First Crowd-Sourced Experiment Buffalo Trace’s Single Oak Project – “Quest for the Perfect Bourbon”

interclick, inc. (Nasdaq:ICLK) today announced that Michael Katz, Chief Executive Officer of the Company, will present at the 6th Annual Needham Internet
& Digital Media Conference on Tuesday, June 7, 2011, at 2:40 p.m. Eastern Time, at the New York Palace Hotel.

According to The Nielsen Company, more than 141 million unique viewers watched online videos in the U.S. in April, up 1.9 percent from March. AOL Media Network and The CollegeHumor Network were among the big winners.

A recent white paper from the e-tailing group shows that tablet devices are quite friendly for consumers looking to make online purchases. Tablet users not only make more online purchases via their devices than smartphone owners do – they’re more satisfied as well.

“Mobile” is a word that seems to affect lots of areas these days, not least of all email. Today’s picture paints a world that includes consumers using tablets and smartphones to access their email, but this doesn’t mean that desktop and webmail experiences are to be ignored. According to Return Path, an inbox…

According to a report from FreeWheel, which helps entertainment companies scale and syndicate their content, online video consumption seems to be a nice complement to linear television viewing and doesn’t eat into primetime viewing. Also, long-form content sees the highest video ad completion rates…