Articles by
Richard Tedesco
Patrick Barnard
Tom Hansen
Sherry Chiger
Erik Hauser
The Big Fat Marketing Blog
You say you want marketing news and commentary? Well, you came to the right place. The Big Fat Marketing Blog is updated daily by the editors of Chief Marketer, Direct and Promo. Opinions? Oh yeah, we got em'. Don't say we didn't warn ya'
Volume, Storage Top Database Concerns in 2012: Winterberry Group
Marketers are asking legacy systems to store an ever-widening expanse of behavioral data, such as clickstream activity, intent data (opt-ins, registrations and referrals), and Web analytic information
4 Email Marketing Basics to Master in 2012
Here are four basics your team should be on top of to make the most of your email expenditures in 2012
Chief Marketer Listline January 17
Chief Marketer and NextMark offer a selection of files new to market, including Investopedia eNewsletter and Living the Country Life Magazine.
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