Ad Ops |

AI

AI in Ad Tech: Is It Evolution, Revolution, or “Too Early to Tell”?

James Deaker, aka The Yield Doctor, outlines how AI is reshaping ad ops—from incremental improvements to major workflow shifts and the emerging unknowns teams should keep an eye on.

From
AI

MediaMint’s AI Agent Puts A Fresh Spin On Simplifying Ad Ops

From
AI

AI Is Quietly Redefining How Users Find and Engage With Content

From
AI

Publishers Aren’t Fighting AI, They’re Battling For A Seat At The Table

From
AI

Direct Isn’t Dead: Tribune’s Kelsey Smith on Reclaiming Relationships in Ad Ops — and Using AI to Do It

From

Upcoming

Trending in Ad Ops
Inside the Buy Side

National TV Is No Longer The Holy Grail: Why Smart CMOs Are Betting On Local

From
AI

The Agentic Web Is Here. Are Publishers Ready?

From
cookies

The Hidden Cost Of Affiliate Marketing: Fraudsters Masquerading As Partners

From
Inside the Buy Side

CTV Isn’t The Future Of Advertising—It’s The Present

From

From the Editors

AI

Sell Side Summit Austin: The Publisher’s Rough Road to Programmatic Resilience

At Sell Side Summit Austin, publishers explored how AI, first-party data, and diversified ad tech stacks are helping them reclaim control.

From
AI

This Is the Remix: How Publishers Tune Into the Connected Future

From
AI

Inside The House Of Horrors: How Publishers Are Confronting Their Deepest Monetization Fears

From
AI

Standing in the Way of Control: Can AdCP Help Programmatic Break Free Of Itself?

From
AI

Insights From an AdMonsters OG: Building Retail Media Strategies With Terry Guyton-Bradley

From
AI

A Novel Approach To AI Search: Pay Publishers For Their Content

From
AI

AdMonsters’ Sell Side Summit Austin, Powered by Mula, Charts a Roadmap Back to Publisher Growth & Profitability

From