UNDER ATTACK
If you're a cataloger there's nowhere to run and nowhere to hide. Paper costs are up. Postal rate hikes come one after another. Fuel costs are through
If you're a cataloger there's nowhere to run and nowhere to hide. Paper costs are up. Postal rate hikes come one after another. Fuel costs are through
Today we meet Lori Badman, executive vice president at Boutique List Services Inc., where she handles list brokerage for publishers and other clients
Room for Color
This week, Meet the Broker features David Hare, a former card pack advertising sales rep who started his own list brokerage firm. Read more on his advice concerning co-registration data
Church
Impact, a direct mail services provider based in Minneapolis, has acquired the statement processing, laser operation and lettershop capabilities of ZipSort Inc.
Alsto and Improvements is celebrating its newly merged operations with a 15% discount off first purchases. The League of Women Voters has mailed a fundraising piece that incorporates a
CSG Systems International Inc., a direct marketing services firm, will acquire DataProse Inc., a direct mail and billing statement services company, for $39 million.
Today we meet Cathy D'Ambrosio, a content strategy manager at Merkle Inc. who splits her time between advising clients about consumer lists and database marketing consulting.
Blue Sky Swimwear’s new catalog pays homage to the 1950s beach blanket science fiction genre, all while showing off the company’s collection of apparel for females. The Ronald Reagan Foundation’s 6” x 9” fundraising package includes freemium address labels and stickers feature symbols of American freedom including the Statue of Liberty and bald eagle, and…