Torstar Media Group Television, in Toronto, has changed the name of its 24-hour infomercial channel from Toronto Star TV to SHOPTV Canada.
Hardware and maintenance supplier direct marketer W.W. Grainger, Chicago, has completed its acquisition of Gempler’s, a horticultural tools cataloger, for an undisclosed sum.
Multimedia direct marketing agency Warren Direct has moved to larger quarters in Austin, Texas to accommodate a larger staff and the implementation of an in-house edit suite. The new offices, at 700 Brazos St., will enable Warren Direct to be able to house all post-production capabilities on site for its clients’ television campaigns. The firm has hired a traffic manager, an account supervisor and an account coordinator.
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