Search Results For: loyalty

  • eBay Tries Anything

    EBay knows who its friends are: 69 million registered bidders and an increasing crew of marketers eager to reach that audience. Sprint, Hilton, McAfee

  • Universal, Nestl Ink Deal

    Universal Parks and Resorts and Nestl Waters North America struck a 10-year marketing agreement that will link Nestl with Universal theme parks in the

  • Albertsons to Expand Handheld Scanner Test

    Grocer Albertsons will expand its eight-month-old test of handheld scanners to six Jewel-Osco stores in Chicago, reports The Chicago Sun-Times. Shoppers

  • EBay Buys FairMarket

    EBay is buying technology firm FairMarket for $4.5 million in cash after a 14-month partnership in which FairMarket administered promotional auctions

  • Teen Trends Hurt Cosmetics Category

    Glamour is out and flip-flops and sweats are in. That’s just one factor contributing to a slow down in the cosmetics category when it comes to attracting

  • eBay to Acquire Tech Firm FairMarket

    eBay has signed an agreement to acquire auction technology firm FairMarket, Inc. for $4.5 million in cash. The two companies have worked together since

  • CVS Launches Sampling Co-op

    CVS Pharmacy will begin this fall offering its cardholders a new loyalty program in the form of a sampling co-op. The co-op, called TargetMail ExtraCare,

  • GNC Halts Customer Data Leak

    General Nutrition Centers last week halted the unauthorized sale of its loyalty-club members’ names after lists with thousands of GNC’s Gold Card members

  • Ease of Use Drives Online Shopping: Jupiter

    Although price is still a major driver of online purchasing, buyers chose Web site ease of use as the most important factor in assessing which sites to

  • News Briefs

    MONSTER.COM: Maynard, MA, has hired Gillette veteran Carole Johnson as senior VP-marketing, overseeing advertising, promotions, sponsorships (including