Nominations are now being accepted for The 72nd Annual Direct Marketing Association International ECHO Awards to be presented at the DMA's 84th Annual

Mutual fund invests in getting customers to view Web content offline

Online marketers stay in constant contact with customers through auto-reorder programs

The hidden costs of CRM

Mention “Webcasting” and people often conjure up images of pimply teens huddled around PC screens to watch shaky, robotic pictures of rock concerts that

SimStar Internet Solutions, Princeton, NJ, named Lawrence Hudson vp of e-business and Linda Aragona director-project management. Mark Nathanson tapped

Mention and people often conjure up images of pimply teens huddled around PC screens to watch shaky, robotic pictures of rock concerts that black out

In the early 1990s, before the Internet explosion, pundits heralded interactive television, or ITV, as the new media gateway to the Great Unwashed. Greater

Mention “Webcasting” and people often conjure up images of pimply teens huddled around PC screens to watch shaky, robotic pictures of rock concerts that

Paper routes must be a lot more lucrative these days. According to Census Bureau figures, kids 19 or younger account for about 79 million, or 29 percent,