A break from Directmarketing talk, The column may be about politics, or sex, religion, lost youth, lost love, or lost lives, but it will be something that relates to you. It will be something that relates to us all.

In recent times, there's been a tendency to refer to us as the Disney brand. Branding is something you do to cows.Branding is what you do when there's

There's a new show in town and Busch Gardens Tampa Bay is looking for locals to fill the seats. KaTonga-Musical Tales from the Jungle is a theatrical

The world of music Tuesday offered up a preview of marketing and licensing opportunities that featured live performances to a theatre filled with large

Is it just me, or has there been a bit of media coverage regarding Martha Stewart recently? Something about insider trading not being a good thing? Maybe

A trio of campaigns touting the launch of Microsoft Corp.'s Xbox racked up five awards for two agencies in the Promotion Marketing Association's 2002

“BUSINESS AS USUAL.” It's a phrase most-often used to put a positive spin on a tenuous situation, as in, “The bank called in our loans, our ceo has been

BUSINESS AS USUAL. It's a phrase most-often used to put a positive spin on a tenuous situation, as in, The bank called in our loans, our ceo has been

On July 1, VH1 viewers were given the chance to win a BMW Z3 roadster by tuning in to the cable network's new My VH1 Primetime programming block, watching

On July 1, VH1 viewers were given the chance to win a BMW Z3 roadster by tuning in to the cable network's new My VH1 Primetime programming block, watching