Quickly disappearing are the days when Sally the e-consumer would enter the words "frying pan" into a search engine and be rewarded--and discouraged-with

Digital television takes off in the U.K.It's no longer true that the revolution will not be televised - the revolution is television. In the United Kingdom,

They don't even call it the information superhighway anymore, but the Internet is still putting a big twist on marketing road shows - both in the way

Mediaplex, an advertising technology company, and OpenGrid, a provider of wireless Internet services, have joined forces to offer marketers a system for

Equifax, Atlanta, released Thin Rank, a new risk modeling software that rank orders consumers with little or no credit history.Up to now, Equifax maintains,

Boating World Magazine's subscriber base has been enhanced with Z24's product buyer data for this new list. These 11,120 paid subscribers have been identified

The U.S. Postal Service has asked Congress to update the 1993 Revenue Foregone Reform Act to prevent enhanced carrier route rates for nonprofit Standard

Art & Antiques subscriber base has been enhanced with Z24's product buyer data for this new list. The 133,800 buyers have been identified as having purchased

Performance Data has changed the date of the availability of its New Movers and New Issues Hotline files. The monthly files are now be available on the

Comprised of names of active subscribers, catalog buyers, and donor with phone numbers, this 23,506,000 name list is available especially for telemarketing