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Chief Promo Marketer (10/16/18)

|  by Tony Campana

Chief Promo Marketer Email Optimization | Forming a True Sales-Marketing Partnership October 16, 2018 Influencer Marketing: A 4-Step Guide to Brand Safety Brand spending on influencer marketing is projected to reach $101 billion by 2020. With all those dollars going to influencer marketing, brand safety is a top priority. More…   SPONSORED BY: EventTech 2018:…

CM-This-Week 10/12/18

|  by Tony Campana

Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership October 12, 2018 MLB Players Can Now Pitch Beer For the first time in years, athletes can be in beer commercials, thanks to an agreement between Anheuser-Busch and the players unions of MLB and the NBA. More…   SPONSORED BY: Enter Today! The…

Chief Business Marketer (10/11/18)

|  by Tony Campana

Chief Business Marketer Email Optimization | Forming a True Sales-Marketing Partnership October 11, 2018 Attribution Still a Huge Challenge for B2B Marketers: Report B2B marketers share their hurdles for calculating marketing ROI & killer tips for improving attribution, from first to last touch and everywhere in between. More… SPONSORED BY: Discover the Future of B2B…

Chief Marketer Tech Talk 10-9-18

|  by Tony Campana

Chief Marketer Tech Talk Email Optimization | Forming a True Sales-Marketing Partnership October 9, 2018 Marketing Automation Helps Tower Improve Email Prospecting Automating email marketing processes has helped Tower Federal Credit Union improve targeting to reach prospects for new loans. More… SPONSORED BY: Discover the Future of B2B Marketing Get a Clearer Picture of the…

CM-This-Week 10/5/18

|  by Tony Campana

Chief Marketer This Week Email Optimization | Forming a True Sales-Marketing Partnership October 5, 2018 Frictionless Marketing: Retail’s Next Frontier Frictionless marketing delivers the full retail experience customers expect today, and brands can achieve this through one connected, 4-step virtuous cycle. More…   SPONSORED BY: EventTech 2018: Nov 12-14, Las Vegas 1,000 marketers from all…





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