MeritDirect has promoted Chris Blohm to senior VP of list management. Blohm had previously held the title VP of list management.
Blohm has worked in the list industry for more than 20 years. He started at MeritDirect at the company’s inception in January 2000, when he joined as senior account executive and director of sales.
In his new role, Blohm will be responsible for overseeing ongoing relationships with both postal and e-mail list management accounts, and their corresponding sales teams.
“Chris has been an extremely valuable asset to MeritDirect’s growth and strength in List Management and Interactive services,” said Rob Sanchez, president of List Management and Interactive Services at MeritDirect, in a statement.
Sanchez continued, “He has proven to be a trusted advisor to his clients, colleagues and staff. It is great to have Chris on our team at MeritDirect.”
As of April 1, MeritDirect has managed Penton Media’s lists and related databases. Penton Media is the parent company of Direct Newsline. Blohm is the contact person for the Penton account.
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