* KMC Marketing’s Private Golf Club Members
* Devoted Donors Portfolio
* Hispanic Broadband Users From E-Tech
* iDirect Network
* FragranceNet
* American Curves
* Performance Auto and Sound Magazine
* Renamed ALC of New York to Relocate
* DMA Hosts List and Database Council Party on Dec. 7
LISTS UNDER NEW MANAGEMENT
KMC Marketing’s Private Golf Club Members
Names and Addresses Inc. now oversees this list naming 65,793 who paid initiation fees of $20,000 to $250,000 to join private golf clubs. Annual dues and fees range between $10,000 and $50,000. Sources include country clubs and the Professional Golf Association. Statlistics was the previous manager.
Selections: Gender, telephone numbers, state/SCF/ZIP
Price: $105/M (base rate)
Contact: Names and Addresses Inc., Jeff Dunn at 847-850-1012 or [email protected]
NEW LISTS
Devoted Donors Portfolio
With more than 2.6 million names, Devoted Donors Purchase Transactions is the largest file in the recently launched Devoted Donors list group. Others identify ailments, causes supported, credit cardholders and hobbyists, homeowners and investors. The remaining files are Devoted Donors Low- to Mid-Ticket Buyers; Music Enthusiasts; Parents; Sports Enthusiasts; and Travelers.
Selections: State/SCF/ZIP
Price: $95/M (most files); $150/M (ailment file)
Contact: Beach List Direct Inc., Jim Ballengee at 615-793-5226 or [email protected]
Hispanic Broadband Users From E-Tech
Sixteen files are available in the Hispanic Broadband Users From E-Tech list group. Nearly 2 million names were assembled for the largest, Hispanic Broadband Users Nationwide. Other lists identify credit cardholders, homeowners and business owners, to name a few. The Internet is the source.
Selections: Age, gender, children in dwelling, occupation, income, mail order buyers, telephone numbers, state/SCF/ZIP
Price: $95/M to $115/M
Contact: Ethnic Technologies LLC, Candace Kennedy at 866-333-8324, ext. 106 or [email protected]
iDirect Network
Imarket Concepts LLC is offering this 456,000-name file. The opportunity seekers listed here provided postal and e-mail addresses and telephone numbers. They responded to Internet surveys and received follow-up telemarketing calls.
Selections: Monthly hotline, demographics, lifestyle, gender, state/SCF/ZIP
Price: $95/M (postal file); $250/M (telemarketing file) $50/M (e-mail file)
Contact: Macromark Inc., Bill Ochs at 845-230-6332 or [email protected]
FragranceNet
FragranceNet.com Inc. has a list of 256,861 buyers from the last 12 months. These individuals purchased brand-name fragrances, skin-care items, candles or aromatherapy products online. This file is enhanced with demographic data and 250 lifestyle selects are available.
Selections: Adult’s age, child’s age/age range, income ranges, gender, lifestyle, mail order buyer categories, monthly hotline, state/SCF/ZIP
Price: $85/M
Contact: List Services Corp., Bonny Rodger at 203-791-4447 or [email protected]
American Curves
Canusa Group recently released a list of 11,112 subscribers to American Curves, a men’s entertainment magazine featuring female models. Ninety-five percent of subscribers are men, average age 30, who earn about $37,000 a year. No telemarketing is allowed. Direct mail is the source.
Selections: Hotlines, gender, paid, source, state/SCF/ZIP
Price: $105/M (base)
Contact: Mal Dunn Associates Inc., Kathy Fontana at 845-278-1342 or [email protected]
NEW SELECTS
Performance Auto and Sound Magazine
A quarterly hotline selection is available on Performance Auto and Sound magazine’s file. Nearly 15,300 active subscribers are listed. The age range of a typical sub is 18 to 26 and $75,000 is the average annual household income. About 15% of those named here are women.
Additional selections: Gender, state/SCF/ZIP
Sample tests: Adam and Eve, Cargo magazine, Crain Communications, Playboy Catalog
Price: $95/M
Contact: IdeaList Co. Barb Stanley at 203-754-5478 or [email protected]
IN THE NEWS
Renamed ALC of New York to Relocate
ALC of New York LLC will change its name to Belardi/Ostroy ALC LLC, effective Dec. 1. The firm plans to relocate Dec. 5. to a new 11,500-square-foot corporate headquarters at 16 W. 22nd St. in New York. It’s 53% larger than its current location. The firm also signed a lease to open another new office in Ridgefield, CT.
DMA Hosts List and Database Council Party on Dec. 7
The Direct Marketing Association will hold a combined holiday party for the List and Database and Business-to-Business councils on Dec. 7. Contact the DMA at 212-790-1500.
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