* Inc.com and FastCompany.com
* Hirsch Investors Master File
* Christian Miracle Network Donors and Buyers
* Choice Deals Beauty Buyers
* Earth Policy Institute Book Buyers
* Living the Country Life
* Mystery Guild Book Club Reactivation Ride-along
* People in the News
* United Spinal Association
LISTS UNDER NEW MANAGEMENT
Inc.com and FastCompany.com
Worldata assumed management of the Inc.com and FastCompany.com e-mail lists on Tuesday. The larger Inc.com file contains 95,000 e-mail addresses. There are 77,000 e-mail addresses available on the Fast.com list. These individuals are subscribers to either Inc. or FastCompany magazines. Worldata has managed the corresponding postal subscription files for some time. VentureDirect Worldwide formerly managed the e-mail lists.
Selections: Hotline, gender, age, income, state/SCF/ZIP
Price: $150/M
Contact: Worldata, Jay Schwedelson at 561-393-8200, ext. 176 or [email protected]
NEW LISTS
Hirsch Investors Master File
The Hirsch Organization has released a list of 10,966 newsletter subscribers and almanac buyers. It includes buyers of the Stock Trader’s Almanac and subscribers to the Almanac Investor Newsletter. This file is 100% home addresses.
Selections: State/SCF/ZIP
Price: $195/M
Contact: Infocore Inc., Carrie James at 760-607-2500, ext.19 or [email protected]
Christian Miracle Network Donors and Buyers
Evangelistic Christians who supported a television ministry are named on the Christian Miracle Network Donors and Buyers file. Nearly 490,000 names are available. The average unit of sale was $65 for books, cassettes, CDs and DVDs offered by the network.
Selections: Telephone numbers, recency, dollar, state/SCF/ZIP
Price: $80/M (base)
Contact: All-n One List Marketing Inc., Greg Sholes at 703-717-5621 or [email protected]
Choice Deals Beauty Buyers
Consumers who search for and purchase beauty products online are included in Choice Deals Beauty Buyers, a list with more than 1.6 million names. Sources include the Internet registrations, direct mail, space ads and telemarketing.
Selections: Ethnicity, income, telephone numbers, presence of children, credit card buyers, state/SCF/ZIP
Price: $85/M
Contact: List Connection Inc., Paul Matthews at 954-941-7118 or [email protected]
Earth Policy Institute Book Buyers
The Earth Policy Institute recently released a list of book buyers. These 12,658 customers were acquired via direct mail. The average unit of sale was $60. No telemarketing is allowed.
Selections: Gender, state/SCF/ZIP
Price: $100/M
Contact: Atlantic List Co. Inc., Bill Moore at 703-528-7482, ext. 3010 or [email protected]
Living the Country Life
Meredith Corp.’s new list for Living the Country Life magazine has 29,149 active subscribers. An average subscriber is 45 to 54, with a $75,000 to $100,000 income. Subscribers typically have homes with three or more acres of land.
Selections: Gender, income, state/SCF/ZIP
Price: $110/M
Contact: Midwest Direct Marketing Inc., Dorothy J. Rusk at 913-686-2220 or [email protected]
NEW INSERT MEDIA
Mystery Guild Book Club Reactivation Ride-along
This program reaches former club members who fulfilled their commitment and left the club in good standing. One insert per envelope will be included with special re-enrollment mailings. Most members are women who on average are 52. Inserts must be between 4 by 6 inches and 5-1/2 by 8-1/2 inches. The maximum weight is .25 ounce.
Price: $50/M
Contact: Singer Direct Inc., Sandra Roscoe at 914-472-8819 or [email protected]
IN THE NEWS
People in the News
Cyndi Lee has joined RMI Direct Marketing Inc., as manager of business development in the management division. Lee formerly worked for American List Counsel.
SPECIALS!
United Spinal Association
Standard selects are half price, through Dec. 31, for all commercial tests of the United Spinal Association list. The count for last 12-month donors exceeds 1.2 million. Contact: Mokrynskidirect, Bob Stein at 201-488-5656, ext. 620 or [email protected]
Network
