* TradePub.com
* Bridal Topics
* Pederson Publishing Human Resource Executives
* Underground Infrastructure Magazine E-mail
* Trigger Base New Movers
* Fairfield Mint Blow-in
* Bradford Exchange Check Buyers
* PersonalizationMall.com PIP
* Classified
LISTS UNDER NEW MANAGEMENT
TradePub.com
Netline Corp. has appointed Walter Karl Midwest to manage three lists for its TradePub.com division. The U.S. file consists of 832,522 subscribers to controlled circulation publications. Separate Canadian and international files are available. Lake Group Media was the prior list manager.
Selections: Telephone numbers, area of interest, company size, sales volume, state/SCF/ZIP
Sample usage: American Express Travel Services, Information Week, Langevin Learning Services, Lorman Education
Price: $130/M
Contact: Walter Karl Midwest, Nikki Domanus (847-273-5703; [email protected]
NEW LISTS
Bridal Topics
PrimaryAds Inc. offers a list of 55,000 individuals who registered online this year at BridalTopics.com. This Web site collects address, age, wedding date and other self-reported data.
Selections: Monthly hotline, wedding date, gender, age, telephone numbers, e-mail addresses, lifestyle/demographics, state/SCF/ZIP
Price: $100/M
Contact: Catamount Group, Becky Hagadorn (203-778-4110; [email protected]
Pederson Publishing Human Resource Executives
The file consisting of 22,367 names identifies human resources professionals who work in the healthcare industry, specifically in elder care. More than 4,000 e-mail addresses are available. These paid subscribers and Web site users receive monthly printed and online newsletters from Pederson Publishing. The average sale was $30.
Selections: Gender, state/SCF/ZIP
Price: $175/M
Contact: Direct Partner Solutions Inc., Nonni Csoka (678-762-9869, ext. 231; [email protected]
Underground Infrastructure Magazine E-mail
A list of 3,415 e-mail addresses of subscribers to Underground Infrastructure magazine has been released. The corresponding postal file with 19,493 names has been available for some time. Both target professionals involved with public finance for water, sanitary and storm drain sewers.
Selections: Title, industry, activities, gender, state/SCF/ZIP
Price: $275/M (e-mail addresses)
Contact: Information Refinery Inc., Brahm Schenkman (201-529-2600; [email protected]
NEW COMPILED LISTS
Trigger Base New Movers
This file identifies individuals who have recently relocated to new residence. The initial count is 178,455. Sources include utility companies.
Selections: Hotlines, age, gender, income, homeowner, presence of children, mail order buyers, state/SCF/ZIP
Price: $85/M
Contact: Focus USA, Chris Morgan (603-673-3473; [email protected]
NEW INSERT MEDIA
Fairfield Mint Blow-in
A catalog blow-in program is now available from Fairfield Mint LCC, a direct marketer of collectible die-cast models of automobiles. It will accept up to two inserts in each of the 2 million catalogs it mails annually. Inserts can be up to 3-1/2 by 5 inches.
Price: $35/M
Contact: Direct Media Inc., Marie Buzzeo (203-532-2541; [email protected]
NEW SELECTS
Bradford Exchange Check Buyers
Ten product selections have been added to the Bradford Exchange Check Buyers file. Last-12-month counts range from 34,949 for purchasers of checks with movie themes to 231,550 for purchasers of checks with religious and inspirational themes. Other product categories offered include animals, American pride and floral. In total, 566,067 buyers from the last 12 months are on file.
Additional selections: Hotlines, gender, single/multibuyers, state/SCF/ZIP
Price: $90/M
Contact: Belardi/Ostroy ALC LLC, Caroline Gensone (212-381-1741; [email protected]
SPECIALS!
PersonalizationMall.com PIP
A discount for one-third off the base price is being offered for test orders of the PersonalizationMall.com package insert program — for 25,000 to 50,000 pieces — between May and October. Contact Stanton Direct Marketing Inc., Christie Langdon (607-734-1665; [email protected]
CLASSIFIEDS
Classified
TravelSmith Outfitters — List Rental Manager
About Us:
TravelSmith Outfitters, located in Novato, 30 minutes north of San Francisco, is the premier catalog and e-commerce retailer of travel apparel and accessories. We are currently seeking a List Rental Manager to work in our Marketing Department.
TravelSmith offers a comprehensive benefits package including 401k with company match, unique time off benefits, excellent work environment, and fantastic product discounts.
Position Summary:
The List Rental Manager will be responsible for planning, executing and analyzing TravelSmith’s customer acquisition programs and circulation plans as well evaluating the market place and making recommendation based on business needs. Additionally, responsible for all functions related to data processing as it pertains to service bureau as well as print and bind instructions to printer. Assist in the development and implementation of the Company’s overall mailing and marketing program with the goal of optimizing the company’s growth and profitability.
For a full detail of position responsibilities and qualifications visit our posting on the DIRECT JOBZONE at jobzone.directmag.com/index.php?a=2&b=774
To Apply:
Submit letter of interest and resume with salary requirements to Human Resources or e-mail to [email protected]
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